WHY USE BEARD OIL:  

Contrary to what it's called, beard oil is not for your beard. It's for the skin under your beard. Your body produces sebum oil naturally to moisturize your skin, but your beard pulls the oil away from your face to keep the hairs moisturized. This is why you experience dry, itchy, and flaky skin when you grow a beard. 

Applying beard oil onto the skin under your beard will promote healthier skin which leads to better beard growth. Products like beard butters and balms are designed to condition and style your beard hairs.

WHY USE BEARD BUTTER:

Standard Gentlemen Beard Butters are a shea butter based formula along with coconut, jojoba, and almond oils which help hydrate your beard and promote fuller, healthier growth. Beard butter will serve as a conditioner to soften and tame your beard while also providing a light to medium hold without leaving it stiff. If you are looking for a stronger hold, check out our beard balms.

Applying beard butter doesn't negate the need for beard oil. These products should be used in tandem to ensure both your face and beard remain healthy and conditioned.

WHY USE BEARD BALM:

Standard Gentlemen's beard balms are a beeswax based formula along with shea butter, coconut, jojoba, and almond oils. Beard balms help to hydrate and condition your beard hairs while providing a medium hold to help shape your beard and control your flyaway hairs. If you are looking for a softer hold, check out our beard butters. 

FRAGRANCES: 

Sweet Cedar Morning - Mild wooded scent with a hint of citrus.

Black Forest Rain - Deep Earthy/wooded, yet masculine scent.

Sweet Mint - Clean and refreshing spearmint scent.

Island Breeze - Light and refreshing like a coastal breeze. Closest to a cologne fragrance.

Dad's Aftershave - That clean, masculine scent like that classic aftershave your dad used.

Santa’s Beard - Wooded scent with a hint of peppermint.

Secret Agent - Unscented. It will get the job done without being noticed.